Sun & Moon TCG Era merchandise
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The Japanese Sun & Moon Era of the Pokémon Trading Card Game began in November 2016 with the release of the Pikachu's New Friends blister pack, starting off a wide array of TCG merchandise centered around Pokémon Sun and Moon and the Alola region. This collection includes a substantial amount of decks, blister packs, boxes, and many more accessories to commemorate the seventh generation of the franchise. Below is a chronological list of all the items released during the Japanese Sun & Moon Era of the Trading Card Game.
Pikachu's New Friends Collection
- Main article: Pikachu's New Friends (TCG)
The Pikachu's New Friends Collection (Japanese: ピカチュウと新しい仲間たち Pikachu's New Friends) is the first piece of merchandise released for the Japanese Sun & Moon Era. It introduces the Alola region starter Pokémon, Rowlet, Litten, and Popplio, alongside Pikachu, as Holofoil cards. It was released on November 18, 2016, together with the release of the Pokémon Sun and Moon video games.
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Welcome to Alola! Deck Case & Sleeves
Also released alongside the new Generation VII games on November 18, 2016 were the Welcome to Alola! Deck Case & Sleeves (Japanese: デッキケース＆シールド Welcome to Alola! Deck Case & Shield: Welcome to Alola!), a set including a deck case with a capacity to store up to 180 cards (or 90 cards in sleeves), two card dividers, and 64 card sleeves. All have illustrations featuring the player characters Elio and Selene and several native Alolan Pokémon.
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Pokémon Center Sapporo Reopening Deck Case & Sleeves
In celebration of the reopening of Pokémon Center Sapporo on December 1, 2016, many new winter-themed items of merchandise were released in Pokémon Centers and Pokémon Stores across the country. Among these were the Pokémon Center Sapporo R Deck Case & Sleeves (Japanese: デッキケース＆シールド ポケモンセンターサッポロR Deck Case & Shield: Pokémon Center Sapporo R), each of which feature illustrations by kawayoo depicting the updated Pokémon Center Sapporo mascots Pikachu, Alolan Vulpix, and Popplio, as well as several other Pokémon enjoying the snow. The product includes a deck case with space to store at least 90 cards, two card dividers, and a set of 64 card sleeves.
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Decidueye-GX Starter Set Grass
- Main article: Sun & Moon Starter Set (TCG)
Complementing the Collection Sun and Collection Moon expansions from December 9, 2016 were a set of three Sun & Moon Starter Sets, fulfilling a role similar to that of Theme Decks outside Japan. The first of these was the Decidueye-GX Starter Set Grass (Japanese: スターターセット草 ジュナイパーGX), which focuses on the final evolution of the Grass-type starter Pokémon Decidueye as one of the new Pokémon-GX. It also includes a rulebook, a player's guide, a GX marker, damage and status counters, a coin, and a playmat.
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Incineroar-GX Starter Set Fire
- Main article: Sun & Moon Starter Set (TCG)
Focusing on the final evolution of the Fire-type starter Pokémon, Incineroar as a Pokémon-GX, the second of three Sun & Moon Starter Sets released on December 9, 2016 was the Incineroar-GX Starter Set Fire (Japanese: スターターセット炎 ガオガエンGX). The set also comes with a rulebook, a player's guide, a GX marker, damage and status counters, a coin, and a playmat.
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Primarina-GX Starter Set Water
- Main article: Sun & Moon Starter Set (TCG)
The Primarina-GX Starter Set Water (Japanese: スターターセット水 アシレーヌGX) was the last of three Sun & Moon Starter Sets released on December 9, 2016. It features a fixed selection of Water-type Pokémon, focusing on Primarina as a Pokémon-GX, as well as random groups of cards that form part of the overall Sun & Moon Starter Set. Like its two counterparts, this set comes with a rulebook, a player's guide, a GX marker, damage and status counters, a coin, and a playmat.
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Toys "R" Us Limited GX Starter Set
Available exclusively at Toys "R" Us stores in Japan from December 9, 2016 was the Toys "R" Us Limited GX Starter Set (Japanese: トイザらス限定 GXスターターセット). This deluxe product includes all 3 Sun & Moon Starter Sets, featuring the final evolutions of the Alola region starter Pokémon: Decidueye, Incineroar, and Primarina. It also comes with Pikachu and Mimikyu promotional cards.
Promotional cards:
- Pikachu (SM-P Promo 8)
- Mimikyu (SM-P Promo 9)
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Premium Trainer Box
- Main article: Premium Trainer Box (TCG)
Also released on December 9, 2016 was the Premium Trainer Box (Japanese: プレミアムトレーナーボックス). Similar to the international Elite Trainer Box line of products, this box includes all items a player requires for battle, as well as storage and organization. A set of Trainer and Special Energy cards from both the XY BREAK and Sun & Moon Eras are also included, plus 10 packs each of Collection Sun and Collection Moon to bolster a player's collection.
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Togedemaru Special Set
The Togedemaru Special Set (Japanese: スペシャルセット「トゲデマル」) was one of three blister packs made available on December 9, 2016 alongside the Collection Sun and Collection Moon expansions. This set could only be purchased at participating 7-Eleven, Ito-Yokado, and York Benimaru stores, as well as Pokémon Centers. It features the Roly-Poly Pokémon Togedemaru, and comes with 1 Collection Sun booster pack and 1 Collection Moon booster pack.
Promotional card:
- Togedemaru (SM-P Promo 2)
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Pikachu SM1 Special Set
The Pikachu Special Set (Japanese: スペシャルセット「ピカチュウ」) was the second of three blister packs available from December 9, 2016. Released at participating Circle K Sunkus, Daily Yamazaki, FamilyMart, Ministop, and Lawson stores, as well as Pokémon Centers, this set features the Mouse Pokémon Pikachu, and also comes with 1 booster pack each of Collection Sun and Collection Moon.
Promotional card:
- Pikachu (SM-P Promo 3)
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Yungoos Special Set
The last of three blister packs made available on December 9, 2016 was the Yungoos Special Set (Japanese: スペシャルセット「ヤングース」), sold exclusively at participating TSUTAYA stores and at Pokémon Centers. Featuring the Loitering Pokémon Yungoos, this set comes with 2 Collection Sun booster packs and 2 Collection Moon booster packs.
Promotional card:
- Yungoos (SM-P Promo 4)
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SM1 accessories
With the launch of the first Sun & Moon Era sets, Collection Sun and Collection Moon, on December 9, 2016, many new items of TCG paraphernalia were available to purchase. These included card files, playmats, card sleeves, and several other storage solutions.
Carrying case: The Solgaleo & Lunala Carrying Case (Japanese: キャリングケース「ソルガレオ・ルナアーラ」) features several molded partitions to store up to 1,300 cards. Larger partitions can also be used to store deck cases and other accessories. Each case comes with a set of 11 card dividers and an index sticker sheet. The box design features silver outlines of Solgaleo and Lunala against a blue background.
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Card boxes: Each card box comes packaged with a set of 54 basic Energy cards (6 copies of 9 types) using the new Sun & Moon Era layout and enough space to store 250 cards in sleeves, or 500 loose cards. Three card dividers are also supplied to aid organization.
- The Solgaleo & Lunala Card Box (Japanese: カードボックス「ソルガレオ・ルナアーラ」（エネルギーカード付き） Card Box: Solgaleo•Lunala (including Energy Card)) features artwork by Hiroyuki Yamamoto that portrays the Pokémon Sun and Moon mascots Solgaleo and Lunala.
- The Rowlet, Litten & Popplio Card Box (Japanese: カードボックス「モクロー・ニャビー・アシマリ」（エネルギーカード付き） Card Box: Mokuroh•Nyabby•Ashimari (including Energy Card)) also has artwork by 5ban Graphics and features the Alola starter Pokémon Rowlet, Litten, and Popplio. This box could only be purchased at Pokémon Centers and Pokémon Stores.
A supplemental Card Tidy Up Box (Japanese: カードお片付けBOX) was also available exclusively through the Pokémon Center Online with special Sun & Moon Starter bundle sets. Of the six bundles for sale, three contained 1 of the Sun & Moon Starter Sets plus 5 Collection Sun and 5 Collection Moon booster packs, while the other three included 2 different Sun & Moon Starter Sets in all combinations. The box features Pikachu, the Alola starter Pokémon, and their final evolutions.
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Deck case: The Solgaleo & Lunala Deck Case (Japanese: デッキケース「ソルガレオ・ルナアーラ」) was the only new deck case released, which includes two card dividers and space to store at least 90 cards in sleeves, or 180 loose cards. This product features the same Solgaleo and Lunala illustration as its card box counterpart.
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Playmats:
- The Solgaleo & Lunala Durable Playmat (Japanese: 丈夫なプレイマット「ソルガレオ・ルナアーラ」), which could be purchased at a wide variety of retailers, contains a complete 2-player play area. Each play area features one of the Pokémon Sun and Moon mascots, utilizing the same Hiroyuki Yamamoto artwork as other SM1 merchandise.
- The Yamada Denki Original Half Playmat (Japanese: ヤマダ電機オリジナル ハーフプレイマット) was given to customers at participating Yamada Denki stores who purchased at least ¥500 worth of eligible Pokémon Card Game products. This single-player playmat features another illustration of Solgaleo and Lunala.
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Sleeves: Each pack contains 64 card sleeves.
- The Solgaleo & Lunala Sleeves (Japanese: デッキシールド「ソルガレオ・ルナアーラ」 Deck Shield: Solgaleo•Lunala) feature artwork by PLANETA of the Legendary Sunne Pokémon Solgaleo and Legendary Moone Pokémon Lunala.
- The Rowlet, Litten & Popplio Sleeves (Japanese: デッキシールド「モクロー・ニャビー・アシマリ」 Deck Shield: Mokuroh•Nyabby•Ashimari) recycle the artwork used on the similarly-named card box, featuring Rowlet, Litten, and Popplio.
- The Lillie & Cosmog Sleeves (Japanese: デッキシールド「リーリエ&コスモッグ」 Deck Shield: Lilie & Cosmog) feature Lillie holding Nebby while it sleeps. Premium matte sleeves (Japanese: デッキシールドプレミアム・マット リーリエ＆コスモッグ Deck Shield Premium•Matte: Lilie & Cosmog), a more durable and non-glossy version than the original release, were subsequently available from March 4, 2017. Both sets of sleeves could only be purchased at Pokémon Centers and Pokémon Stores.
- The Tropical Party Sleeves (Japanese: デッキシールド「トロピカル☆パーティ」 Deck Shield: Tropical☆Party) feature an assortment of berries along with fruit-themed Pokémon Steenee, Bounsweet, and Cherubi. These sleeves were illustrated by Saya Tsuruta and were only available at Pokémon Centers and Pokémon Stores.
- The Battle Partner Sleeves (Japanese: デッキシールド 「バトルパートナー」 Deck Shield: Battle Partner) feature the fully evolved forms of the Generation VII starters: Decidueye, Incineroar, and Primarina. These sleeves could only be purchased at Pokémon Centers and Pokémon Stores.
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File: A 4-ring Solgaleo & Lunala Collection File (Japanese: コレクションファイル「ソルガレオ・ルナアーラ」) featuring Solgaleo on the front and Lunala on the reverse was also available to purchase, and includes eight 9-pocket sheets for card display. Additional packs of eight sheets could also be purchased, which also come with Solgaleo and Lunala-themed dividers.
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Miscellaneous items: Several other retailers began purchase campaigns in tandem with the release of Collection Sun and Collection Moon at participating stores:
- Lawson: Customers who purchased eligible Pokémon Card Game goods totalling ¥600 or more were given a Solgaleo and Lunala-themed Mini Clear File (Japanese: ミニクリアファイル) for as long as stocks lasted.
- Heiwado: For as long as stocks lasted, customers were given a Clear File (Japanese: クリアファイル) featuring Solgaleo and Lunala when they purchased 1 or a number of Sun & Moon Era products worth at least ¥1,000.
- EDION: Customers purchasing at least ¥1,000 worth of Sun & Moon Era products were given a Battle Log Book (Japanese: 対戦帳) for as long as stocks lasted. The book features Solgaleo and Lunala on the front cover and includes pages for prospective players to record their competitive activity.
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Pretend Grunt Pikachu merchandise
A Pokémon Center merchandise campaign began on December 17, 2016 that saw the release of many items featuring Pikachu wearing the uniforms of grunts from the various villainous teams in the core series video games.
Special Box: The Pretend Grunt Pikachu Special Box (Japanese: スペシャルBOX 団員ごっこピカチュウ) is decorated with the various Pikachu used in the campaign and comes packaged with 2 exclusive promotional cards, a set of 64 card sleeves, a deck case, 3 Collection Sun booster packs, and 3 Collection Moon booster packs. The box itself can be used to store cards.
Promotional cards:
- Pretend Team Skull Pikachu (SM-P Promo 13)
- Pretend Grunt Pikachu (SM-P Promo 14)
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Playmats: Customers purchasing at least 5 booster packs in 1 transaction from any Pokémon Center, Pokémon Store, or from the Pokémon Center Online during the campaign were given 1 or 7 Pretend Grunt Pikachu Half Playmats at random. The front of each playmat features a facing and rear view of a Pikachu in one uniform, while the reverse features the ensemble of Pikachu from the campaign. The playmats are as follows:
- Pretend Team Rocket Grunt Pikachu Half Playmat (Japanese: ハーフプレイマット 団員ごっこピカチュウ ロケット団)
- Pretend Team Aqua Grunt Pikachu Half Playmat (Japanese: ハーフプレイマット 団員ごっこピカチュウ アクア団)
- Pretend Team Magma Grunt Pikachu Half Playmat (Japanese: ハーフプレイマット 団員ごっこピカチュウ マグマ団)
- Pretend Team Galactic Grunt Pikachu Half Playmat (Japanese: ハーフプレイマット 団員ごっこピカチュウ ギンガ団)
- Pretend Team Plasma Grunt Pikachu Half Playmat (Japanese: ハーフプレイマット 団員ごっこピカチュウ プラズマ団)
- Pretend Team Flare Grunt Pikachu Half Playmat (Japanese: ハーフプレイマット 団員ごっこピカチュウ フレア団)
- Pretend Team Skull Grunt Pikachu Half Playmat (Japanese: ハーフプレイマット 団員ごっこピカチュウ スカル団)
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Sleeves: The Pretend Team Skull Grunt Pikachu Sleeves (Japanese: デッキシールド「団員ごっこピカチュウ スカル団」 Deck Shield: Pretend Grunt Pikachu: Skull Gang) came in packs of 64 and feature Pikachu dressed up as a male Team Skull Grunt.
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Lycanroc Original accessories
Participating Pokémon Card Gym venues hosted GX Battle Meetings between December 17, 2016 and January 31, 2017. These Limited format events required players to use an official Sun & Moon Era pre-constructed deck for a match. Options included the Decidueye-GX Starter Set Grass, the Incineroar-GX Starter Set Fire, the Primarina-GX Starter Set Water, and the Rockruff Full Power Deck. All participants were given an Original Half Playmat (Japanese: オリジナルハーフプレイマット) featuring the Midday Form of Lycanroc. The January 2017 issue of CoroCoro Comic, released on December 15, 2017, featured an article named "Pokémon Sun & Moon Alola Newspaper", which included a voucher that could be exchanged at venues for an Original Deck Case (Japanese: オリジナルデッキケース) featuring the same Lycanroc artwork. The voucher could also be exchanged at Pokémon booths present at each 45th Next Generation World Hobby Fair venue held between January 22 and February 12, 2017.
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Rotom Pokédex Sleeves
Available to purchase at venues hosting Pokémon Card Gym meetings starting December 26, 2016 were the Rotom Pokédex Sleeves (Japanese: デッキシールド「ロトム図鑑」 Deck Shield: Rotom Illustrated Encyclopedia), a set of 64 card sleeves featuring a close-up portrait of the Rotom Pokédex.
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Original GX Sleeves
In commemoration of the release of Collection Sun and Collection Moon, participating Pokémon Card Gym venues held Special Gym Battle events from January 1 to 31, 2017. Two leagues were available for people to enter: the Elementary School League, limited to those in elementary school and below, and the Open League, which had no age limit. All participants were given 3 random basic Energy cards and 5 Original GX Sleeves (Japanese: オリジナルデッキシールド GX Original Deck Shield: GX). Those placing first following the conclusion of the event were given 30 additional sleeves; those placing second were given 20 more sleeves; and those placing third were given 10 more sleeves.
Welcome Festa merchandise
The first large-scale event of the Sun & Moon Era was the Welcome Festa, held at the Sunshine City Convention Center in East Ikebukuro, Toshima, Tokyo on January 14, 2017. The event served primarily to introduce aspects of the new TCG generation and comprised three main tournaments: the Sun & Moon Welcome Battle, the Pulverizing Pancake Battle, and the One Day Battle.
All event participants were given a Togedemaru promotional card featuring the Welcome Festa logo, with two more promotional cards available to players who accumulated Play Points by participating in each of the tournaments. 4 points could be redeemed for a Crabrawler promotional card and 8 points could be redeemed for an Oranguru promotional card. In addition to Play Point prizes, some tournaments also had their own prize structure. Players participating in the Sun & Moon Welcome Battle could earn prizes by winning battles: 1 win awarded a Welcome Battle Proof of Victory; 2 wins awarded regular prints of Professor Kukui, Nest Ball, and Big Malasada; and 3 wins awarded an Original Deck Case and Half Playmat featuring Solgaleo and Lunala. The Pulverizing Pancake Battle consisted of a Trading Card Game segment and a Video Game segment, and required a pair of players to enter together. Players received a promotional Rare Candy card for every win in any segment, with a limit of 4 copies per person. Each of these cards also featured a serial code used to redeem a Rare Candy in Japanese region copies of Pokémon Sun and Moon. The top three pairs of the Pulverizing Pancake Battle were also awarded a special version of Rare Candy featuring a foil stamp of their overall position, presented in a Perspex case.
Promotional cards:
- Togedemaru (SM-P Promo 24)
- Crabrawler (SM-P Promo 26)
- Oranguru (SM-P Promo 27)
- Rare Candy (SM-P Promo 25)
- Rare Candy (SM-P Promo; Gold)
- Rare Candy (SM-P Promo; Silver)
- Rare Candy (SM-P Promo; Bronze)
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Decidueye Special Set
The Decidueye Special Set (Japanese: スペシャルセット「ジュナイパー」) was one of five blister packs made available alongside the Strength Expansion Pack Sun & Moon subset on January 27, 2017. Each set comes with a Decidueye promotional card, 2 Strength Expansion Pack Sun & Moon booster packs, 1 Collection Sun booster pack, and 1 Collection Moon booster pack.
Promotional card:
- Decidueye (SM-P Promo 17)
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Incineroar Special Set
The second of five blister packs released on January 27, 2017 was the Incineroar Special Set (Japanese: スペシャルセット「ガオガエン」). Focusing on Incineroar as a promotional card, it also comes with 2 Strength Expansion Pack Sun & Moon booster packs, 1 Collection Sun booster pack, and 1 Collection Moon booster pack.
Promotional card:
- Incineroar (SM-P Promo 18)
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Primarina Special Set
The Primarina Special Set (Japanese: スペシャルセット「アシレーヌ」) was the third of five blister packs released on January 27, 2017. Like the previous two special sets, it comes with a focal promotional card (Primarina), 2 Strength Expansion Pack Sun & Moon booster packs, 1 Collection Sun booster pack, and 1 Collection Moon booster pack.
Promotional card:
- Primarina (SM-P Promo 19)
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Rockruff Special Set
The Rockruff Special Set (Japanese: スペシャルセット「イワンコ」), also released on January 27, 2017, however, was exclusive to Pokémon Centers and store chains owned by Seven & I Holdings Co., such as 7-Eleven and Ito-Yokado. This set contains the Puppy Pokémon, Rockruff as a promotional card, and 2 Strength Expansion Pack Sun & Moon boosters.
Promotional card:
- Rockruff (SM-P Promo 21)
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Turtonator Special Set
Rounding off the five blister packs released on January 27, 2017 was the Turtonator Special Set (Japanese: スペシャルセット「バクガメス」), sold exclusively at participating Circle K Sunkus, Daily Yamazaki, FamilyMart, Ministop, and Lawson stores, as well as Pokémon Centers. It comes with a Turtonator promotional card, and 2 Strength Expansion Pack Sun & Moon boosters.
Promotional card:
- Turtonator (SM-P Promo 22)
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Alolan Vulpix & Vulpix Poncho-wearing Pikachu Special Box
Continuing the trend of the popular Poncho-wearing Pikachu merchandise in the past, the Alolan Vulpix & Vulpix Poncho-wearing Pikachu Special Box (Japanese: スペシャルBOX アローラロコン&ロコンポンチョのピカチュウ ) was released on February 1, 2017. The box comes with 2 promotional cards, featuring Pikachu wearing ponchos resembling the regular and Alolan forms of Vulpix, a set of 64 card sleeves, a deck case, a card box, 1 Collection Sun booster pack, and 1 Collection Moon booster pack.
Promotional cards:
- Poncho-wearing Pikachu (SM-P Promo 37)
- Poncho-wearing Pikachu (SM-P Promo 38)
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Champion's League 2017 merchandise
The Champion's League was previously an invite-only tournament that pitted Japan's top performing players of a season against each other, with the last event held in the summer of 2007. 2017 saw the return of the Champion's League, albeit in a format more reminiscent of Battle Road tournaments and the recent Mega Battle events, consisting of regional meetings open to all participants much like Regional Championships outside Japan. These meetings were held throughout 2017, culminating in the Japan National Championships in which the top players earned an invitation to play at the World Championships.
All meetings included pop-up stores offering the latest products, some with exclusive items. Players could earn points by participating in various events held at each meeting and redeem them for prizes. Unlike similar events however, these prizes differed between regional meetings. The first Champion's League meetings of the season were in Osaka, held at MyDome Osaka on February 18 and 19, 2017, and in Miyagi, held at Sunfesta, Sendai on April 1 and 2, 2017. All participants were given a Togedemaru promotional card featuring the Champion's League 2017 logo. Events in which players could earn Play Points included the main Champion's League 2017 tournament, the One Day Battle (held only on the first day), the Sun & Moon Welcome Battle, and the Pulverizing Pancake Battle 2 (both held only on the second day). Players could redeem 4 Play Points for a Crabrawler promotional card, 6 Play Points for a Choice Band promotional card, and 8 Play Points for an Oranguru promotional card. Players participating in the Sun & Moon Welcome Battle could earn prizes by winning battles: 1 win awarded a Proof of Victory or Original Clear File; 2 wins awarded regular prints of Professor Kukui, Nest Ball, and Big Malasada; and 3 wins awarded an Original Deck Case and Half Playmat featuring Solgaleo and Lunala. Players participating in the Pulverizing Pancake Battle 2 could earn a promotional Rare Candy for every win.
The next set of Champion's League meetings were held in tandem with the 2017 Pokémon Card Festa, starting with the Aichi event at the Nagoya Trade & Industry Center, Nagoya on May 5, 2017, followed by the Chiba event at Makuhari Messe on May 20 and 21, 2017, and finally another Osaka event at Intex Osaka on May 28, 2017. Available to purchase at each of these venues were a set of exclusive Pokémon Card Festa 2017 Sleeves (Japanese: デッキシールド ポケモンカードフェスタ2017 Deck Shield: Pokémon Card Festa 2017). Each participant was given a Pikachu promotional card featuring the Pokémon Card Festa 2017 logo. Eligible Play Point events included the main Champion's League 2017 tournament, the One Day Battle, the Pokémon Biathlon, the Sylveon Girls Battle (present only at the Osaka venue and on the second day at the Chiba venue), the Shiftry Masters Battle (present only at the Aichi venue and on the first day at the Chiba venue), and the 3 on 3 Battle. Players could redeem 4 Play Points for a Rowlet, Litten, or Popplio promotional card at random. Eight Play Points would earn players a Tsareena-GX promotional card. Players competing in each of the main Champion's League 2017 tournaments could earn either a Lunala or Solgaleo promotional card by performing well.
The Okayama meeting, held at the Cooperative Okayama Prefecture Wholesale Center, was the next to be hosted on May 14, 2017. Another Pikachu promotional card was distributed upon entry here, featuring the same artwork as the one given to attendees of the 2017 Pokémon Card Festa, but with a different collection number and logo. The Pokémon Card Festa 2017 Sleeves were once again available to purchase at this venue, but no Play Point events were hosted. Lunala or Solgaleo could once again be earned by players performing well at this meeting.
A new trophy card was made for the 2017 Champion's League season: Victory Decoration, coming in gold, silver, and bronze varieties. The gold and silver variant were given to those who finished first and second respectively in each available league category at each meeting. The bronze variant was given to those who placed third and fourth. Each print features a foil stamp detailing where the card was awarded, making each regional form unique.
A final Champion's League meeting was held at the Sunshine City Convention Center in East Ikebukuro, Toshima, Tokyo on June 24, 2017. This event offered players a last chance to earn enough Championship Points to gain entry into the National Championships held the next day at the same venue. A Pikachu promotional card was given to attendees of this event, though no Play Point events were hosted, and no Victory Decoration trophy cards were awarded to the top finishers. The 3 on 3 Battle and League Match Battle side events ran concurrently for those not competing in the main tournament, with a promotional Hala card given to participants of the 3 on 3 Battle. Teams that won at least 2 battles were also given a Choice Band promotional card.
Promotional cards:
- Togedemaru (SM-P Promo 39)
- Crabrawler (SM-P Promo 26)
- Choice Band (SM-P Promo 40)
- Oranguru (SM-P Promo 27)
- Rare Candy (SM-P Promo 25)
- Pikachu (SM-P Promo 61)
- Rowlet (SM-P Promo 62)
- Litten (SM-P Promo 63)
- Popplio (SM-P Promo 64)
- Tsareena-GX (SM-P Promo 65)
- Lunala (SM-P Promo 66)
- Solgaleo (SM-P Promo 67)
- Pikachu (SM-P Promo 68)
- Hala (SM-P Promo 82)
- Victory Decoration (SM-P Promo; Gold)
- Victory Decoration (SM-P Promo; Silver)
- Victory Decoration (SM-P Promo; Bronze)
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Tapu Bulu-GX Enhanced Starter Set
- Main article: Tapu Bulu-GX Enhanced Starter Set (TCG)
The Tapu Bulu-GX Enhanced Starter Set (Japanese: スターターセット改造「カプ・ブルルGX」) was released alongside the Islands Await You and Alolan Moonlight expansions on March 17, 2017. The deck features the Land Spirit Pokémon Tapu Bulu as a Pokémon-GX card, and several 
and Trainer cards. It comes with a rulebook, a player's guide, a GX marker, damage and status counters, a coin, and a playmat.
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Komala Special Set
The Komala Special Set (Japanese: スペシャルセット「ネッコアラ」) was one of three blister packs made available on March 17, 2017 alongside the Islands Await You and Alolan Moonlight expansions. It was only sold at Pokémon Centers and specific store chains, including 7-Eleven, Circle K Sunkus, Daily Yamazaki, FamilyMart, Ministop, and Lawson. This set comes with a Komala promotional card, 1 Islands Await You booster pack, and 1 Alolan Moonlight booster pack.
Promotional card:
- Komala (SM-P Promo 43)
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Pikachu SM2 Special Set
The second of three blister packs released on March 17, 2017 was the Pikachu Special Set (Japanese: スペシャルセット「ピカチュウ」), available at Yamada Denki and the Pokémon Centers. Featuring another Pikachu promotional card, this set includes 2 Islands Await You booster packs, and 2 Alolan Moonlight booster packs.
Promotional card:
- Pikachu (SM-P Promo 44)
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Jangmo-o Special Set
The Jangmo-o Special Set (Japanese: スペシャルセット「ジャラコ」) was the last of three blister packs available from on March 17, 2017, and was only sold at participating TSUTAYA stores and Pokémon Centers. Featuring the Scaly Pokémon Jangmo-o, this set contains 2 Islands Await You booster packs, and 2 Alolan Moonlight booster packs.
Promotional card:
- Jangmo-o (SM-P Promo 45)
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SM2 accessories
The release of the dual sets Islands Await You and Alolan Moonlight on March 17, 2017, collectively the second Sun & Moon Era expansion, also saw the release of several specially-illustrated deck cases and card sleeves.
Deck cases:
- The Mallow's Cooking! Double Deck Case (Japanese: ダブルデッキケース「MAO'S COOKING！」) includes two deck cases, each with enough space for at least 90 cards, as well as three card dividers. The illustration features Mallow and several Pokémon admiring the food she has prepared.
- The Lycanroc Double Deck Case (Japanese: ダブルデッキケース「ルガルガン」 Double Deck Case: Lugarugan) also includes two deck cases and three card dividers. The main box features a full-color illustration of Lycanroc in both its Midday and Midnight Forms, while the individual deck cases each feature a predominantly black and white illustration of one form, with their eyes providing the only color.
- The standard size Lycanroc Deck Case (Japanese: デッキケース「ルガルガン」 Deck Case: Lugarugan) comes with just two card dividers, and features the Midday and Midnight Forms of Lycanroc slashing with their claws.
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Sleeves: Each pack contains 64 card sleeves.
- The Transform! Ditto Sleeves (Japanese: デッキシールド「へんしん！メタモン」 Deck Shield: Transform! Metamon) feature numerous pairs of Ditto alongside one another, one of which has transformed into a Pikachu. These sleeves were only available at Pokémon Centers.
- The Mimikyu Sleeves (Japanese: デッキシールド「ミミッキュ」 Deck Shield: Mimikkyu) feature a Mimikyu in an alleyway peeking from behind a dumpster. These sleeves were only available at Pokémon Centers.
- The Poké Ride Sleeves (Japanese: デッキシールド「ポケモンライド」 Deck Shield: Pokémon Ride) feature Pokémon Sun chasing after Tapu Koko while riding a Tauros. These sleeves were only available at Pokémon Centers.
- The Alolan Ninetales & Alolan Vulpix Sleeves (Japanese: デッキシールド「アローラキュウコン& アローラロコン」 Deck Shield: Alolan Kyukon & Alolan Rokon) feature an Alolan Ninetales and an Alolan Vulpix snuggling together. These sleeves were only available at Pokémon Centers.
- The Lycanroc Sleeves (Japanese: デッキシールド「ルガルガン」 Deck Shield: Alolan Kyukon & Alolan Rokon) feature the Midday and Midnight Forms of Lycanroc slashing with their claws.
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Pokémon the Movie: I Choose You! Deck Case & Sleeves
To promote the upcoming twentieth movie in cinemas, the Pokémon the Movie: I Choose You! Deck Case & Sleeves (Japanese: デッキケース＆デッキシールド 劇場版ポケットモンスター キミにきめた！ Deck Case & Deck Shield: Pocket Monsters the Movie: I Choose You!) were released on April 15, 2017 exclusively in Pokémon Centers. Each product features Ash and his Pikachu gazing up at Ho-Oh soaring above them as a Rainbow Wing falls to the ground. The deck case comes with two card dividers and each has enough storage space for at least 90 cards. A set of 64 card sleeves are also supplied.
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Ash vs Team Rocket Deck Kit
- Main article: Ash vs Team Rocket Deck Kit (TCG)
The Ash vs Team Rocket Deck Kit (Japanese: 30枚デッキ対戦セット「サトシVSロケット団」) is a Japanese-exclusive Deck Kit released alongside the Facing a New Trial subset, on April 21, 2017. The deck features Pokémon from Pokémon the Series: Sun & Moon of the Pokémon anime, including Ash's Pikachu and Jessie's Mimikyu as Pokémon-GX. The Deck Kit also includes a player's guide, damage and Status Condition markers, 2 GX markers, a coin, a playmat, and a How to Play instruction manual.
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Alolan Vulpix Special Set
Also released in conjunction with the Facing a New Trial subset on April 21, 2017 was the Alolan Vulpix Special Set (Japanese: スペシャルセット 「アローラロコン」). This blister pack features the Alolan variant of the Fox Pokémon Vulpix and contains 2 Facing a New Trial booster packs.
Promotional card:
- Alolan Vulpix (SM-P Promo 52)
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Hiker Sleeves
Participants of Pokémon Card Gym meetings between May and July 2017 were given a set of 5 Hiker Sleeves (Japanese: デッキシールド やまおとこ Deck Shield: Mountaineer) for as long as stocks lasted. The illustration portrays the dancing Alolan Marowak and Hiker David that occasionally appears unannounced during Kiawe's trial at Wela Volcano Park in Pokémon Sun and Moon.
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Colorful Flip Deck Cases
The Eevee and Colorful Friends campaign, which ran from May 13 until July 17, 2017 at all Pokémon Centers and Pokémon Stores nationwide in Japan, saw an abundant release of Eevee and Eeveelution-themed merchandise, as well as the distribution of special Eeveelutions for use in Pokémon Sun and Moon. One facet of this campaign was the Colorful Eevee Collection, among which included chic leather-style flip deck cases featuring relief images of Eevee and its evolutions. Each of these cases can store up to 180 cards.
Deck cases:
- Eevee Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful EV)
- Vaporeon Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful SW)
- Flareon Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful BS)
- Jolteon Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful TD)
- Espeon Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful EF)
- Umbreon Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful BK)
- Leafeon Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful LF)
- Glaceon Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful GC)
- Sylveon Colorful Flip Deck Case (Japanese: フリップデッキケース Colorful NP)
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Charmander Special Set
A plethora of TCG merchandise was made available on June 16, 2017, coinciding with the release of the dual To Have Seen the Battle Rainbow and Darkness that Consumes Light expansions. The Charmander Special Set (Japanese: スペシャルセット「ヒトカゲ」) was one of these, which contains a promotional card of the focal Lizard Pokémon, one To Have Seen the Battle Rainbow booster pack, and one Darkness that Consumes Light booster pack.
Promotional card:
- Charmander (SM-P Promo 60)
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SM3 accessories
Rounding off the mainstream TCG releases on June 16, 2017 were a number of specially illustrated deck cases, card sleeves, and files. Deluxe items featuring Lillie and her relatives were subsequently released on June 17, 2017 as part of a Pokémon Center campaign.
Deck cases: Each regular deck case comes with two card dividers and each has enough storage space for at least 90 cards.
- The Marshadow Deck Case (Japanese: デッキケース マーシャドー) features the eponymous Gloomdweller Pokémon with its fighting spirit burning in addition to the Legendary Rainbow Pokémon Ho-Oh. Both have prominent roles in the upcoming movie I Choose You!.
- The Lusamine & Nihilego Deck Case & Sleeves (Japanese: デッキケース＆シールド ルザミーネ＆ウツロイド Deck Case & Shield: Lusamine & Uturoid) is a special release that includes a deck case and compliment of 64 card sleeves. Both products portray Lusamine in Ultra Space surrounded by Nihilego.
- The Gladion & Silvally Deck Case & Sleeves (Japanese: デッキケース＆シールド グラジオ＆シルヴァディ Deck Case & Shield: Glazio & Silvady) is another special release that comes packaged with a deck case and a set of 64 card sleeves. Both products feature Gladion and his partner Silvally.
- The special Lillie & Solgaleo & Lunala Double Deck Case & Sleeves (Japanese: ダブルデッキケース＆シールド リーリエ＆ソルガレオ・ルナアーラ Double Deck Case & Shield: Lilie & Solgaleo•Lunala) comes complete with two regular deck cases, one featuring Lillie embracing Solgaleo, the other with her embracing Lunala, and two sets of 64 matching card sleeves. The product also comes with three card dividers.
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Sleeves: Each pack contains 64 card sleeves.
- The Marshadow Sleeves (Japanese: デッキシールド マーシャドー Deck Shield: Marshadow) feature Marshadow preparing to strike with its fighting spirit burning.
- The Lana & Wishiwashi Sleeves (Japanese: デッキシールド スイレン&ヨワシ Deck Shield: Suiren & Yowashi) feature Lana reeling in a School Form Wishiwashi along with other native Pokémon. These sleeves could only be purchased at venues hosting Pokémon Card Gym meetings.
- The Snorlax Sleeves (Japanese: デッキシールド カビゴン Deck Shield: Kabigon) feature a sleeping Snorlax with Bulbasaur, Pikachu, Charmander, and Squirtle asleep on its stomach. These sleeves were only available at Pokémon Centers.
- The Full of Mimikyu Sleeves (Japanese: デッキシールド ミミッキュいっぱい Deck Shield: Full of Mimikkyu) feature numerous Mimikyu with a lone Pikachu appearing behind one. These sleeves were only available at Pokémon Centers.
- The Alola Friends Sleeves (Japanese: デッキシールド Alola Friends Deck Shield: Alola Friends) feature two surfing Pikachu in traditional Hawaiian dress surrounded by several native Alolan Pokémon. These sleeves were only available at Pokémon Centers.
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File: The only new file available in June was the 4-ring Necrozma Collection File (Japanese: コレクションファイル ネクロズマ), which also comes with eight 9-pocket sheets to display cards. The limited color illustration features Charizard and Rayquaza facing Necrozma, illuminated by light emanating from the prisms on its hands.
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Lillie & Cosmog Special Box
The Lillie & Cosmog Special Box (Japanese: スペシャルBOX リーリエ＆コスモッグ) was released on June 17, 2017 in Pokémon Centers alongside several other items of Cosmog-themed merchandise. The box comes with 2 promotional prints of Lillie and Cosmog, a set of 64 card sleeves, a deck case, a metal coin, a card box, three To Have Seen the Battle Rainbow booster packs, and three Darkness that Consumes Light booster packs. All original illustrations used for the box and its contents are by Megumi Mizutani.
Promotional cards:
- Lillie (SM-P Promo 80)
- Cosmog (SM-P Promo 81)
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Pokémon Center Tohoku Reopening Deck Case & Sleeves
A Pokémon Center campaign to celebrate the reopening of Pokémon Center Tohoku on June 30, 2017 saw the release of many different items of merchandise. Coinciding with the buildup to Tanabata, the Japanese star festival, the illustrations by sui used on many of the items feature tanzaku, wishes written on strips of paper, as well as Pokémon Center Tohoku mascots Pikachu and Rowlet, and star-related Pokémon Jirachi and Victini. The only TCG-related item released during this campaign were the Pokémon Center Tohoku R Deck Case & Sleeves (Japanese: デッキケース＆シールド ポケモンセンタートウホクR Deck Case & Shield: Pokémon Center Tohoku R), which includes a deck case with space to store at least 90 cards, two card dividers, concomitant with a set of 64 card sleeves.
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EDION Limited Stamp Campaign accessories
The EDION Limited Stamp Campaign offered a number of exclusive TCG products that could only be obtained via lotteries. Customers purchasing at least ¥500 worth of Pokémon goods from participating EDION stores across Japan would earn 1 stamp, and would become eligible to enter one of the five scheduled lotteries by earning 3 stamps. The entry periods and lotteries were held on the following dates:
- 1st period: April 21-May 28, 2017. Lottery held on June 16, 2017.
- 2nd period: May 29-August 27, 2017. Lottery held on September 15, 2017.
- 3rd period: August 28-November 19, 2017. Lottery held on December 8, 2017.
- 4th period: November 20, 2017-February 25, 2018. Lottery held on March 15, 2018.
- 5th period: February 26-March 31, 2018. Lottery held on April 28, 2018.
Each lottery offered 3 different prizes drawn at random. The A prize was an EDION Limited Rubber Half Playmat (Japanese: エディオン限定ラバーハーフプレイマット), which features a design emulating cardboard complete with cut-outs of Pikachu, Rowlet, Litten, and Popplio and hand-drawn annotations. 50 copies of this prize were distributed per lottery. The B prize was an EDION Limited Leather-like Deck Case (Japanese: エディオン限定レザー風デッキケース), a light brown chic leather-style flip deck case featuring a relief of the Generation VII starter Pokémon Rowlet, Litten, and Popplio. 50 copies of this prize were distributed per lottery. The C prize was a Holofoil Energy Card Set (Japanese: キラエネルギーカードセット), comprising 10 copies each of Mirror Holofoil 
and 
Energy cards. Both sets of cards are unnumbered SM-P Promotional cards. 100 copies of this prize were distributed per lottery.
Promotional cards:
- Fire Energy (SM-P Promo)
- Water Energy (SM-P Promo)
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Ho-Oh-GX Special Jumbo Card Pack
The Ho-Oh-GX Special Jumbo Card Pack (Japanese: スペシャルジャンボカードパック「ホウオウGX」) was made available on July 1, 2017 in the buildup to the Japanese release of I Choose You! in cinemas. It comes packaged with a Jumbo print of Ho-Oh-GX, an Ash's Pikachu promotional card, and 3 packs each from the To Have Seen the Battle Rainbow and Darkness that Consumes Light expansions.
Promotional cards:
- Ash's Pikachu (SM-P Promo 86)
- Ho-Oh-GX (SM-P Promo; Jumbo)
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I Choose You! accessories
To promote the release of I Choose You! in cinemas, new card files and sleeves were made available to purchase from July 15, 2017.
Sleeves: Running concurrent with the Pikachu in a cap distributions, each of these sleeves feature Ash's Pikachu wearing one of Ash's hats from different periods in his adventures. All have muted colors and are presented like postcards complete with mock franking marks. Each pack contains 64 sleeves, and all variants were exclusive to Pokémon Centers.
- Original Cap Pikachu Sleeves (Japanese: デッキシールド ぼうしをかぶったピカチュウ オリジナル Card Shield: Hat-wearing Pikachu: Original)
- Hoenn Cap Pikachu Sleeves (Japanese: デッキシールド ぼうしをかぶったピカチュウ ホウエン Card Shield: Hat-wearing Pikachu: Hoenn)
- Sinnoh Cap Pikachu Sleeves (Japanese: デッキシールド ぼうしをかぶったピカチュウ シンオウ Card Shield: Hat-wearing Pikachu: Sinnoh)
- Unova Cap Pikachu Sleeves (Japanese: デッキシールド ぼうしをかぶったピカチュウ イッシュ Card Shield: Hat-wearing Pikachu: Isshu)
- Kalos Cap Pikachu Sleeves (Japanese: デッキシールド ぼうしをかぶったピカチュウ カロス Card Shield: Hat-wearing Pikachu: Kalos)
- Alola Cap Pikachu Sleeves (Japanese: デッキシールド ぼうしをかぶったピカチュウ アローラ Card Shield: Hat-wearing Pikachu: Alola)
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Files: Two mini card files were released, each of which can display 104 cards.
- The Rotom Pokédex Mini Card File (Japanese: ミニカードファイル ロトム図鑑 Mini Card File: Rotom Illustrated Encyclopedia) features the Rotom Pokédex and many native Alolan Pokémon. The front illustration is of a forest scene with a Pokémon Center, while the reverse is that of a beach scene.
- The front illustration of the Lana's Holiday Mini Card File (Japanese: ミニカードファイル スイレンの休日 Mini Card File: Suiren's Holiday) features Lana looking out to sea accompanied by several Water-type Pokémon. The reverse illustration features Mallow serving a meal while Kiawe looks at it questionably. Mallow's Steenee and Kiawe's Marowak are also present.
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Toys "R" Us Original Deck Case
Starting July 15, 2017, customers at participating Toys "R" Us stores in Japan who purchased at least ¥1,000 worth of eligible Pokémon Card Game merchandise received a Toys "R" Us Original Deck Case (Japanese: トイザらス オリジナルデッキケース). The case features a PLANETA illustration of Solgaleo and Lunala on the front, used on many prior products, and the four Alolan guardian deities on the reverse. The case was limited to 5,000 copies nationwide and the purchase campaign ran for as long as stock lasted.
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Pokémon Card Gym Summer Festa 2017 merchandise
Participating Pokémon Card Gym venues across Japan held Summer Festa 2017 events between July 15 and August 31, 2017. The campaign was aimed at introducing children in elementary school and below to the TCG and encouraged them to interact with others. Two SM-P Promotional cards could be earned by taking part in the event. Winners of the rock-paper-scissors game held at the conclusion of each event were also given an exclusive 2-player playmat featuring Pikachu and Tapu Koko. The playmat also has the Summer Festa 2017 campaign logo in one corner.
Promotional cards:
- Pikachu (SM-P Promo 108)
- Tapu Koko (SM-P Promo 109)
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Japanese Design accessories
July 29, 2017 marked the beginning of a Pokémon Center campaign in which a wide variety of items featuring traditional aspects of Japanese design were released. Some TCG-related items were available to purchase among these, including deck cases and card sleeves.
Deck case: The Rowlet Japanese Design Flip Deck Case (Japanese: フリップデッキケース 和柄 モクロー Flip Deck Case: Japanese Design: Mokuroh), made from a chirimen-like material, features a color-contrasting pattern consisting of Rowlet shown from multiple angles. The case has space to store up to 180 cards and comes with two dividers.
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Sleeves: Each pack contains 64 card sleeves.
- The Rowlet Japanese Design Sleeves (Japanese: デッキシールド 和柄 モクロー Deck Shield: Japanese Design: Mokuroh) feature Rowlet in different poses and from multiple angles using a small selection of complementary colors.
- The Candy Design Sleeves (Japanese: デッキシールド 飴柄 Deck Shield: Ame Design) feature traditional Japanese ame candy adorned with the faces of several different Pokémon.
- The Mt. Silver Ukiyo-e Sleeves (Japanese: デッキシールド 浮世絵 しろがね山 Deck Shield: Ukiyo-e Mt. Shirogane) feature an homage to the iconic print The Great Wave off Kanagawa by Hokusai with a Pokémon twist, substituting Mount Fuji for Mt. Silver.
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SM4 accessories
In conjunction with the release of the Awakened Heroes and Ultradimensional Beasts dual expansion on September 15, 2017, numerous TCG-related items were made available for purchase.
Deck case: The sole deck case available was the Silvally Deck Case (Japanese: デッキケース シルヴァディ Deck Case: Silvady), which features Silvally drawn in a heraldic-inspired design, complete with coat of arms. The case comes with two card dividers and each has enough storage space for at least 90 cards.
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Sleeves: Each pack contains 64 card sleeves.
- The Acerola Sleeves (Japanese: デッキシールド アセロラ Deck Shield: Acerola) feature Acerola contently hugging Sableye and Mimikyu with Froslass and Drifblim behind. These sleeves were only available to customers at Pokémon Centers who purchased 2 in any combination of Awakened Heroes or Ultradimensional Beasts booster boxes.
- The Graffiti Sleeves (Japanese: デッキシールド グラフィティ Deck Shield: Graffiti) feature a graffiti-style mural of Drowzee, Zubat, and Salandit, Pokémon commonly used by Team Skull Grunts, complete with Team Skull emblems on a brickwork backdrop. These sleeves were only available at Pokémon Centers.
- The Golisopod Sleeves (Japanese: デッキシールド グソクムシャ Deck Shield: Gusokumusha) feature Golisopod drawn in a traditional Japanese style with a limited turquoise and purple color palette. These sleeves were only available at Pokémon Centers.
- The Tapu Lele Sleeves (Japanese: デッキシールド カプ・テテフ Deck Shield: Kapu Tetefu) feature Tapu Lele accompanied with a design comprising traditional Hawaiian flowers. These sleeves were only available at Pokémon Centers.
- The Drampa Sleeves (Japanese: デッキシールド ジジーロン Deck Shield: Jijilong) feature Drampa in a raging storm complete with a floral design. These sleeves were only available at Pokémon Centers.
- The Silvally Sleeves (Japanese: デッキシールド シルヴァディ Deck Shield: Silvady) feature a rampant Silvally in a heraldic-inspired design.
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Ultra Beast GX Battle accessories
Following the release of the Awakened Heroes and Ultradimensional Beasts expansion, Pokémon Centers across Japan held Ultra Beast GX Battle events on September 16 through to 18, 2017. The events on the 16th and 18th were Open Leagues with no age limit, whereas the event on the 17th was an Elementary School and Below League. All participants were given a red GX marker, referencing the new Ultra Beast Pokémon-GX that debuted in the recent expansion. Those recording at least 3 wins at a single event were awarded either an Awakened Heroes booster pack, an Ultradimensional Beasts booster pack, or a pack of 64 Red GX Sleeves (Japanese: 赤いGXのデッキシールド Red GX Deck Shield) at random.
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Champion's League 2018 merchandise
The first Champion's League meeting of the 2017-2018 season was held in Yokohama at the Pacifico Yokohama on September 3, 2017. All attendees were given a Tapu Koko promotional card featuring the Champion's League 2018 logo upon entry. Attendees could also earn Play Points by participating in one or more events held as part of the meeting and redeem them for prizes. Such events included the official Champion's League 2018 tournament, the One Day Battle, The Masked Royal 100 Card Competition Final, and the 3 on 3 Battle. Upon reaching 4 Play Points, players could earn 1 of 9 Mirror Holofoil promotional prints of the Basic Energy cards at random. At 8 Play Points, players could select to redeem either an Espeon-GX or Umbreon-GX promotional card.
The next Champion's League meetings were held at the Nagoya Trade & Industry Center, Nagoya on March 21, 2018 and at the Kyoto Pulse Plaza, Kyoto on April 21, 2018. Each participant of these meetings was given a promotional Lycanroc card featuring the Champion's League 2018 logo upon entry. Players could earn Play Points by participating in events held at each meeting and earn more by performing well in a given event. Eligible events included the official Champion's League 2018 tournament, the Flight Battle, the Nagoya Open (present only at the Nagoya venue), the Kyoto Open (present only at the Kyoto venue), and the 3 on 3 Battle. Players could redeem 4 Play Points for a promotional Marshadow card. Upon reaching 6 Play Points, players could redeem 1 of 9 Mirror Holofoil promotional prints of the Basic Energy cards at random. At 8 Play Points, players could redeem 1 of 3 promotional cards of their choice: Espeon-GX, Umbreon-GX, or Necrozma-GX.
At all meetings, Junior competitors in the main Champion's League 2018 tournament who reached the Premier Stage, as well as Senior and Master competitors who placed in the top 64, earned a promotional print of Bodybuilding Dumbbells. A set of exclusive card sleeves (Japanese: オリジナルデッキシールド Original Deck Shield) were also awarded to Junior competitors who went on to reach the Climax Stage, as well as Senior and Master competitors who placed in the top 32. Victory Decoration trophy cards were also awarded to the top 4 players in each league category at each venue.
Promotional cards:
- Tapu Koko (SM-P Promo 127)
- Marshadow (SM-P Promo 155)
- Grass Energy (SM-P Promo 128)
- Fire Energy (SM-P Promo 129)
- Water Energy (SM-P Promo 130)
- Lightning Energy (SM-P Promo 131)
- Psychic Energy (SM-P Promo 132)
- Fighting Energy (SM-P Promo 133)
- Darkness Energy (SM-P Promo 134)
- Metal Energy (SM-P Promo 135)
- Fairy Energy (SM-P Promo 136)
- Espeon-GX (SM-P Promo 124)
- Umbreon-GX (SM-P Promo 125)
- Lycanroc (SM-P Promo 221)
- Necrozma-GX (SM-P Promo 220)
- Bodybuilding Dumbbells (SM-P Promo 126)
- Victory Decoration (SM-P Promo; Gold)
- Victory Decoration (SM-P Promo; Silver)
- Victory Decoration (SM-P Promo; Bronze)
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Poké Ball Rubber Playmat
Launched in tandem with the first Champion's League event of the 2017-2018 season on September 3, 2017, the Poké Ball Rubber Playmat (Japanese: ラバープレイマット モンスターボール Rubber Playmat: Monster Ball) could be purchased at the host venue, the Pacifico Yokohama in Yokohama, or at Pokémon Centers. The mat contains the necessary areas for 1 player and features a simple Poké Ball design.
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Pokémon Yurutto accessories
Pokémon Yurutto was a collaborative campaign between The Pokémon Company and kanahei, a popular sticker illustrator in Japan, that saw the manufacture of merchandise featuring numerous Pokémon drawn in kanahei's style. Several TCG-related items were released through the campaign, which included deck cases and card sleeves. All items were available from Pokémon Centers from September 16, 2017.
Deck cases: Each deck case comes with two card dividers and each has enough storage space for at least 90 cards.
- The Pokémon Yurutto: Sea Play Deck Case (Japanese: デッキケース Pokémon Yurutto うみあそび) features Pikachu and Dedenne relaxing by a beach while various other Pokémon play around them.
- The Pokémon Yurutto: Forest Walk Deck Case (Japanese: デッキケース Pokémon Yurutto もりさんぽ) features Pikachu and Dedenne hanging from a Drifloon in a forest populated by various Pokémon.
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Sleeves: Each pack contains 64 card sleeves.
- The Pokémon Yurutto: Squeezed Pikachu Sleeves (Japanese: デッキシールド Pokémon Yurutto ピカチュウむぎゅぎゅ Deck Shield: Pokémon Yurutto Pikachu mu Gyu Gyu) feature Pikachu's face pressed up as if against a window.
- The Pokémon Yurutto: Pikachu & Dedenne Sleeves (Japanese: デッキシールド Pokémon Yurutto ピカチュウとデデンネ Deck Shield: Pokémon Yurutto Pikachu & Dedenne) feature Dedenne hugging one of Pikachu's cheeks.
- The Pokémon Yurutto: Lazy Tower Sleeves (Japanese: デッキシールド Pokémon Yurutto ぐでタワー Deck Shield: Pokémon Yurutto Gude Tower) feature Pikachu, Dedenne, and Rowlet lying lazily in a tower formation.
- The Pokémon Yurutto: Encounter Sleeves (Japanese: デッキシールド Pokémon Yurutto 遭遇 Deck Shield: Pokémon Yurutto Encounter) feature Pikachu and Bewear looking at each other.
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Poncho-wearing Eevee Sleeves
As part of the Poncho-wearing Eevee merchandise campaign, which also saw these release of numerous SM-P Promotional cards, card sleeves featuring Eevee wearing ponchos resembling each of its evolutions were made available at Pokémon Centers from October 7, 2017. All sleeves available as part of the campaign come in packs of 64 and are illustrated by Kouki Saitou.
Sleeves:
- Vaporeon Poncho-wearing Eevee Sleeves (Japanese: デッキシールド ポンチョを着たイーブイ シャワーズ Deck Shield: Poncho-wearing Eievui: Showers)
- Flareon Poncho-wearing Eevee Sleeves (Japanese: デッキシールド ポンチョを着たイーブイ ブースター Deck Shield: Poncho-wearing Eievui: Booster)
- Jolteon Poncho-wearing Eevee Sleeves (Japanese: デッキシールド ポンチョを着たイーブイ サンダース Deck Shield: Poncho-wearing Eievui: Thunders)
- Espeon Poncho-wearing Eevee Sleeves (Japanese: デッキシールド ポンチョを着たイーブイ エーフィ Deck Shield: Poncho-wearing Eievui: Eifie)
- Umbreon Poncho-wearing Eevee Sleeves (Japanese: デッキシールド ポンチョを着たイーブイ ブラッキー Deck Shield: Poncho-wearing Eievui: Blacky)
- Leafeon Poncho-wearing Eevee Sleeves (Japanese: デッキシールド ポンチョを着たイーブイ リーフィア Deck Shield: Poncho-wearing Eievui: Leafia)
- Glaceon Poncho-wearing Eevee Sleeves (Japanese: デッキシールド ポンチョを着たイーブイ グレイシア Deck Shield: Poncho-wearing Eievui: Glacia)
- Sylveon Poncho-wearing Eevee Sleeves (Japanese: デッキシールド ポンチョを着たイーブイ ニンフィア Deck Shield: Poncho-wearing Eievui: Nymphia)
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October 2017 Playmats
Available from October 20, 2017 exclusively in Pokémon Centers were two single-player rubber playmats featuring artwork used on products released earlier in the year. These included:
- The Lillie Rubber Playmat (Japanese: ラバープレイマット リーリエ Rubber Playmat: Lilie), which features Lillie embracing Solgaleo and Lunala, previously used on the Lillie & Solgaleo & Lunala Double Deck Case & Sleeves.
- The Mt. Silver Ukiyo-e Rubber Playmat (Japanese: ラバープレイマット 浮世絵 しろがね山 Rubber Playmat: Ukiyo-e Mt. Shirogane), which features a Pokémon-inspired homage of The Great Wave off Kanagawa by Hokusai, previously used on card sleeves released in July 2017.
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Vulpix's Crystal Season Special Box
The Vulpix's Crystal Season Special Box (Japanese: スペシャルBOX Rokon's Crystal Season) was made available on October 21, 2017, featuring Vulpix and its Alolan variant. It comes with a Vulpix and an Alolan Vulpix promotional card, a set of 64 card sleeves, a deck case, a metal coin, a card box for storage, three Awakened Heroes booster packs, and three Ultradimensional Beasts booster packs.
Promotional cards:
- Vulpix (SM-P Promo 146)
- Alolan Vulpix (SM-P Promo 147)
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Solgaleo-GX & Lunala-GX Legendary Starter Set
- Main article: Solgaleo-GX & Lunala-GX Legendary Starter Set (TCG)
The Solgaleo-GX & Lunala-GX Legendary Starter Set (Japanese: スターターセット伝説 ソルガレオGX ルナアーラGX) was made available on November 10, 2017. It centers around two Legendary Alolan Pokémon: the Sunne Pokémon Solgaleo and the Moone Pokémon Lunala. The deck contains an assortment of primarily 
and 
Pokémon, as well as Trainer and Energy cards. The set also includes a rulebook, a player's guide, a set of damage counters, 2 status counters, a GX marker, a coin, and a playmat.
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Legendary Starter Set: Premium Edition
Two enhanced versions of the Solgaleo-GX & Lunala-GX Legendary Starter Set were also available from November 10, 2017. One of these was the Legendary Starter Set: Premium Edition (Japanese: スターターセット伝説 プレミアムエディション), which includes the Legendary Starter Set, 1 booster pack from each of the 4 dual Sun & Moon Era expansions, and a deck case featuring Solgaleo and Lunala. It also comes with a Rockruff and a Dusk Form Lycanroc promotional card.
Promotional cards:
- Rockruff (SM-P Promo 150)
- Lycanroc (SM-P Promo 151)
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Toys "R" Us Limited GX Battle Starter Special Set
The other enhanced version was the Toys "R" Us Limited GX Battle Starter Special Set (Japanese: トイザらス限定 GX対戦スタータースペシャルセット), made available on November 10, 2017, exclusively at Toys "R" Us stores in Japan. The special set contains the Legendary Starter Set, as well as a Tapu Bulu-GX Enhanced Starter Set, 3 GX Battle Boost booster packs, two deck cases (one featuring Solgaleo and Lunala, and the other featuring Rockruff and Dusk Form Lycanroc. It also comes with Tapu Lele and Tapu Fini promotional cards.
Promotional cards:
- Tapu Lele (SM-P Promo 152)
- Tapu Fini (SM-P Promo 153)
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Ultra Alola Adventure Deck Case & Sleeves
Leading up to the release of Pokémon Ultra Sun and Ultra Moon, the Ultra Alola Adventure Deck Case & Sleeves (Japanese: デッキケース&シールド Ultra Alola Adventure Deck Case & Shield: Ultra Alola Adventure) were made available from November 11, 2017. The card box and set of 64 sleeves that come with it both feature protagonists Elio and Selene in their updated attire, version mascots Dusk Mane Necrozma and Dawn Wings Necrozma, as well as starter Pokémon Rowlet, Litten, and Popplio in front of an Ultra Wormhole. The card box itself can store 90 cards in sleeves or 180 cards without sleeves, and also comes with 2 dividers.
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Champion's League 2018 1st Certified Tournament merchandise
Players competing in the 1st Certified Champion's League 2018 Tournament, held at the Sunshine City Convention Center in East Ikebukuro, Toshima, Tokyo on November 26, 2017 received a Welcome Kit upon paying the entry fee of ¥4,000. This kit included a promotional Tapu Koko card and exclusive Ho-Oh-themed merchandise, including a Ho-Oh Rubber Playmat (Japanese: ラバープレイマット ホウオウ Rubber Playmat: Houou) and Ho-Oh Sleeves (Japanese: デッキシールド ホウオウ Deck Shield: Houou). People visiting the venue could also purchase other items at the pop-up Pokémon Center. These included:
Playmats:
- Alolan Ninetales Rubber Playmat (Japanese: ラバープレイマット アローラキュウコン Rubber Playmat: Alolan Kyukon)
- Necrozma Rubber Playmat (Japanese: ラバープレイマット ネクロズマ)
Sleeves: Each pack contains 64 card sleeves.
- Alolan Ninetales Sleeves (Japanese: デッキシールド アローラキュウコン Deck Shield: Alolan Kyukon)
- Necrozma Sleeves (Japanese: デッキシールド ネクロズマ Deck Shield: Necrozma)
Players participating in the tournament itself could earn prizes by performing well. The top 64 players earned a promotional print of Bodybuilding Dumbbells and a number of Championship Points relative to their overall position. Those placing in the top 32 would earn original sleeves in addition to the other prizes. Victory Decoration cards were also awarded to the top 4 players of the tournament. Players could also participate in a number of side events held at the venue in effort to accumulate Play Points and exchange them for exclusive prizes. These side events differed to previous events in which Play Points could be won, requiring attendees to purchase Play Tickets to become eligible for entry into an event. 1 Play Ticket came with an Expansion Pack Set, containing 1 Awakened Heroes booster pack and 1 Ultradimensional Beasts booster pack, which could be purchased at the venue. Earning at least 1 Play Point would earn players a commemorative coin featuring a VS design, previously available in the Battle Gift Set: Thundurus vs Tornadus, albeit gold-colored. 2 Play Points would earn players an event-exclusive clear file featuring Ho-Oh and 4 Play Points would earn players packs of 10 event-exclusive card sleeves featuring the event logo. Upon reaching 8 Play Points, players could redeem a special Marshadow promotional card. At 12 Play Points, players could redeem 1 of 9 Mirror Holofoil promotional prints of the Basic Energy cards at random. 24 Play Points gave players the choice to redeem either an Espeon-GX or Umbreon-GX promotional card, ultimately followed by a Sunshine Aquarium Annual Passport as the top prize, available to redeem at 36 Play Points.
Promotional cards:
- Tapu Koko (SM-P Promo 154)
- Marshadow (SM-P Promo 155)
- Grass Energy (SM-P Promo 128)
- Fire Energy (SM-P Promo 129)
- Water Energy (SM-P Promo 130)
- Lightning Energy (SM-P Promo 131)
- Psychic Energy (SM-P Promo 132)
- Fighting Energy (SM-P Promo 133)
- Darkness Energy (SM-P Promo 134)
- Metal Energy (SM-P Promo 135)
- Fairy Energy (SM-P Promo 136)
- Espeon-GX (SM-P Promo 124)
- Umbreon-GX (SM-P Promo 125)
- Bodybuilding Dumbbells (SM-P Promo 126)
- Victory Decoration (SM-P Promo; Gold)
- Victory Decoration (SM-P Promo; Silver)
- Victory Decoration (SM-P Promo; Bronze)
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Ultra Sun & Ultra Moon Premium Trainer Box
- Main article: Ultra Sun & Ultra Moon Premium Trainer Box (TCG)
The next set block of the Sun & Moon Era started with the release of the Ultra Sun and Ultra Moon dual expansion on December 8, 2017. Similar to the Premium Trainer Box released for the Collection Sun and Collection Moon expansions, the Ultra Sun & Ultra Moon Premium Trainer Box (Japanese: プレミアムトレーナーボックス ウルトラサン・ウルトラムーン) includes an array of items for play and storage, a stock of basic Energy cards, and a set of distinctively numbered Trainer and Special Energy cards from both the XY BREAK and Sun & Moon Eras. The box also comes with 10 Ultra Sun booster packs and 10 Ultra Moon booster packs.
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Ultra Sun ÆON Limited Special Pack
A pair of blister packs was made available from December 8, 2017. One of these was the Ultra Sun ÆON Limited Special Pack (Japanese: イオン限定スペシャルパック「ウルトラサン」), which was only available to purchase at ÆON brand stores across Japan. The pack contains 4 Ultra Sun booster packs and a pin featuring Dialga. The pin was part of an ongoing ÆON GET!! POKÉ PINS campaign that saw the release of many pin badges adorned with specific Pokémon through various in-store promotions.
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Ultra Moon ÆON Limited Special Pack
The other blister pack released on December 8, 2017, was the Ultra Moon ÆON Limited Special Pack (Japanese: イオン限定スペシャルパック「ウルトラムーン」), which was also available to purchase only at ÆON brand stores across the country. The pack contains 4 Ultra Moon booster packs and an exclusive GET!! POKÉ PINS pin featuring Palkia.
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SM5 accessories
In addition to the larger products detailed above, a number of other TCG-related items could be purchased from the same day.
Deck cases: Each deck case comes with 2 card dividers for organization and have enough storage space for at least 90 cards.
- Available exclusively at Pokémon Centers, the polyurethane Espeon & Umbreon Flower Flip Deck Case (Japanese: フリップデッキケース エーフィ&ブラッキー フラワー Deck Case: Eifie & Blacky Flower) features stitching, a hand-drawn Espeon and Umbreon design with flowers, and comes complete with a charm.
- The Ultra Sun & Ultra Moon Deck Case (Japanese: デッキケース ウルトラサン・ウルトラムーン) feature the mascots of the recently released Pokémon Ultra Sun and Ultra Moon: Dusk Mane Necrozma and Dawn Wings Necrozma.
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Playmat: The Cynthia's Full Power Rubber Playmat (Japanese: ラバープレイマット シロナの全力 Rubber Playmat: Shirona's Full Power) was 1 of 2 Cynthia-themed items that could be purchased exclusively at venues hosting Pokémon Card Gym meetings. The mat contains an area for a single player and features Cynthia, her signature Garchomp, and her Lucario.
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Sleeves: Each pack contains 64 card sleeves.
- The Pyukumuku Sleeves (Japanese: デッキシールド ナマコブシ Deck Shield: Namakobushi) feature Pyukumuku making a peace sign with its expelled organs. These sleeves were only available at Pokémon Centers.
- The Espeon & Umbreon Flower Sleeves (Japanese: デッキシールド エーフィ&ブラッキー フラワー Deck Shield: Eifie & Blacky Flower) feature Espeon and Umbreon with a design comprising roses and traditional Hawaiian flowers, recycling the artwork used on the similarly named deck case. These sleeves were only available at Pokémon Centers.
- The Lively Lillie Sleeves (Japanese: デッキシールド カプ・テテフ Deck Shield: Lively Lilie) feature Lillie in her "Z-Powered form". These sleeves were only available at Pokémon Centers.
- The Lucario's Aura Sleeves (Japanese: デッキシールド ルカリオの波動 Deck Shield: Lucario's Wave) feature Lucario in a garden-like environment while it senses something with its Aura. These sleeves were only available at Pokémon Centers.
- The Volkner Sleeves (Japanese: デッキシールド デンジ Deck Shield: Denzi) feature Volkner relaxing with Luxray, Ambipom, Jolteon, Electivire, Octillery, and Rotom, which have in part formed his teams in Pokémon Diamond, Pearl, Platinum, Black 2, and White 2. These sleeves were only available at Pokémon Centers.
- The Cynthia's Full Power Sleeves (Japanese: デッキシールド シロナの全力 Deck Shield: Shirona's Full Power) feature Cynthia leading a charge with her Lucario and Garchomp. These sleeves could only be purchased at venues hosting Pokémon Card Gym meetings.
- The Ultra Sun & Ultra Moon Sleeves (Japanese: デッキシールド ウルトラサン・ウルトラムーン Deck Shield: Ultra Sun•Ultra Moon) feature the Legendary Prism Pokémon Necrozma in both its Dusk Mane and Dawn Wings forms.
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Joshin Limited Storage Box
Participating Joshin stores in Japan also ran an Ultra Sun and Ultra Moon promotion that began on December 8, 2017. Customers who purchased in any combination of 30 Ultra Sun and Ultra Moon booster packs received an exclusive Joshin Limited Storage Box (Japanese: ジョーシン限定ストレージボックス) featuring Dusk Mane Necrozma and Dawn Wings Necrozma. The box has a storage capacity of 750 unsleeved cards or 400 cards in sleeves. The promotion ran for as long as stock lasted.
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Energy Packs
Marketed as a cost-effective way of providing players with multiples of specific Energy card types, the Energy Packs were made available at participating stores from December 29, 2017 and from the Pokémon Center Online starting January 13, 2018. Each pack contains 8 standard Sun & Moon Era prints of one of the nine basic Energy cards at a cost of ¥100 plus tax. These include:
- Grass Energy Pack (Japanese: エネルギーパック「草」)
- Fire Energy Pack (Japanese: エネルギーパック「炎」)
- Water Energy Pack (Japanese: エネルギーパック「水」)
- Lightning Energy Pack (Japanese: エネルギーパック「雷」)
- Psychic Energy Pack (Japanese: エネルギーパック「超」)
- Fighting Energy Pack (Japanese: エネルギーパック「闘」)
- Darkness Energy Pack (Japanese: エネルギーパック「悪」)
- Metal Energy Pack (Japanese: エネルギーパック「鋼」)
- Fairy Energy Pack (Japanese: エネルギーパック「フェアリー」)
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Elite Four Playmat
On January 8, 2018, the Pokémon Company chose the four best Japanese representatives of the TCG for the 2016-2017 season to be the 2017 Pokémon Card Game Elite Four. As members of the Elite Four, these ambassadors would have their names and pictures present at official Pokémon Card Game Stations, would participate in interviews, receive invitations to official events, receive products before general release, and receive an exclusive Elite Four Playmat (Japanese: 四天王プレイマット The Big Four Playmat), which features the Pokémon Card Game Elite Four logo against a black background. Qualifying tournaments were held throughout the year to decide the 2018 Elite Four lineup.
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