Hasbro, Inc.
Hasbro.png
Hasbro's logo, used since 2009
Founded 1923
Headquarters Pawtucket, Rhode Island
Type Public
Subsidiaries Wizards of the Coast
Industry Toys and games
Website

Consumer: hasbro.com
Corporate: corporate.hasbro.com

Hasbro is an American toy company based in Pawtucket, Rhode Island. It is the world's second largest toy maker, next to Mattel. Hasbro has produced numerous toys for the Pokémon franchise, ranging from Poké Balls to the Pokédex. In May 1998, it was reported that Hasbro licensed Pokémon through a deal with Nintendo and 4Kids Entertainment.[1] In 1999, Hasbro acquired Wizards of the Coast and, in turn, the license to the Pokémon Trading Card Game until Wizards of the Coast lost the license to it in 2003. Hasbro is long time business partners with Takara Tomy; importing Japanese toys such as Transformers and Beyblade to the western world.

Hasbro currently is not producing any Pokémon merchandise. Most of the Pokémon toys on the market today are manufactured by Jakks Pacific, Takara Tomy, and Wicked Cool Toys/Jazwares.

Products

External links


Pokémon toys
Takara Tomy: Monster CollectionPokémon mateGrabber BallDeluxe TrainersZukan figuresSuper Ball
Gacha setsDiamond and Pearl Plush CollectionDiamond and Pearl Choro-QsPokémon Egg PlushesPitaPoké
Pokémon Z-Ring
Bandai: Poké Plamodel CollectionPokémon KidsPokémon Scale WorldBandai FriendsPocket Monsters Carddass
Pokémon Model KitPokémon Model Kit Quick!!Pokémon Model Kit Big
Hasbro: Battle FiguresBattle TrainerPoké-PacksPoké Ball BlasterDeluxe TrainersGrabber Ball
Combat FiguresPlush figuresBean-filled plush figuresElectronic figuresPower BouncerV-Trainer
Quick-Change Poké BallPull Backs!Electronic PokédexElectronic Poké BallTHINKChipPlush clip-on
TPCi: Pokémon HousePoké DollKuttari CutiePokémon Gallery Figures
Jakks Pacific: Action FiguresBattle Dome PlaysetDiamond and Pearl Electronic Talking PokédexDiamond and Pearl vehicles
Fossil Regeneration StationReversible Poké Ball plushSinnoh Region PlaysetUnova Electronic Pokédex
Pokémon TV Games (canceled)
Jazwares: Battle FiguresDeluxe Feature FiguresPokémon SelectPokémon Surprise Attack GameSquishmallows
Other: Deluxe PokédexMighty Beanz Pokémon: AdvancedBuild-A-BearBuild 'n BattlePlay by Play plush figures
Mini-SkateboardMini-SnowboardPokémon KeychainPokémotionElectronic Yo-YoBackpack Pal
Applause Inc. plush toysCyclone 2Pokémon NanoblocksIonix PokémonMega Construx Pokémon
Toy Factory plush toysPocket Monsters Gigantic Series NEOPokémon Quest Vinyl Figures
Project Mass Media logo.png This article is part of Project Mass Media, a Bulbapedia project that aims to write comprehensive articles on official Pokémon publishing, broadcasting, communications, and other media.