This card was included in the Sun & Moon expansion, first released in the Japanese Sun & Moon Starter Set. It was also released as an exclusive Holofoil promotional card made available in the English Alola Collection on November 18, 2016. In Japan, it was reprinted in the Sun & Moon subset as a Mirror Holofoil.
In the Spring 2017 Collector Chest, released March 31, 2017 exclusively at Target stores and April 7, 2017 elsewhere, a new artwork by 5ban Graphics was 1 of 3 Cosmos Holofoil SM Black Star Promos included. In Japan, this print was 1 of 3 cards awarded randomly to those who accumulated 4 Play Points by participating in various events held as part of the 2017 Pokémon Card Festa. Eligible events included the Champion's League 2017 tournament, the One Day Battle, the Pokémon Biathlon, the Sylveon Girls Battle (present only at the Osaka venue and on the second day at the Chiba venue), the Shiftry Masters Battle (present only at the Aichi venue and on the first day at the Chiba venue), and the 3 on 3 Battle. 2 Play Points were awarded for participating in each of the eligible events. A further 10 Play Points were awarded to Junior and Senior League competitors who achieved 3 consecutive wins at the Premier Stage, and to Master League competitors who achieved 5 or more total wins. 2 Play Points were awarded for each win in the One Day Battle. 2 Play Points were awarded for an individual win in the Pokémon Biathlon, with a bonus 2 Play Points awarded to each player if a pair won both of their battles. 3 Play Points were awarded for an individual win in the 3 on 3 Battle, with a bonus 3 Play Points awarded if a team managed 3 consecutive wins.
Pokémon Card Festa 2017 was held at three locations across Japan: the Nagoya Trade & Industry Center, Nagoya on May 5, 2017; Makuhari Messe, Chiba on May 20 and 21, 2017; and Intex Osaka, Osaka on May 28, 2017. The Japanese print features the Pokémon Card Festa 2017 logo in the bottom right corner of the illustration.
The Incineroar-GX Premium Collection, released June 16, 2017, included a Cosmos Holofoil variant of the Sun & Moon print. The McDonald's Collection 2017 later included a Confetti Holo reprint of the Sun & Moon print. In Japan, another SM-P Promotional print featuring different artwork by 5ban Graphics was available as part of an Ultra Sun and Ultra Moon release campaign, which began on December 8, 2017. For every five booster packs purchased in one transaction at participating 7-Eleven stores, customers would receive a special pack containing 1 of 4 possible cards. The campaign ran for as long as stocks lasted. The Sun & Moon print would then be reprinted again in the McDonald's Collection 2021 as both a Confetti Holo and a Non Holo. This print has the Pokémon 25th Anniversary logo in the bottom right corner of the artwork.