Sinnoh Now (Japanese: シンオウナウ) is a television program broadcast by Jubilife TV. It bills itself as your portal to what's hip and happening in Sinnoh!

In the games

The player can sometimes watch Sinnoh Now on the televisions in Pokémon Diamond and Pearl.

In the anime

Sinnoh Now in the anime is hosted by Yūka, and is a news/variety program. Yūka and the Sinnoh Now staff have appeared in DP029, DP033 and DP036.

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