Pokémon 25th Anniversary
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The entire year of 2021 is set to be celebrated as Pokémon's 25th Anniversary, as February 27, 2021 marks the twenty-fifth anniversary of the original Japanese release of Pokémon Red and Green Versions, and therefore the twenty-fifth anniversary of the Pokémon media franchise as a whole.
The 25th anniversary logo was revealed during the Macy's Thanksgiving Day Parade on November 26, 2020.[1]
Event distributions
A singing Pikachu was distributed to Sword & Shield games on February 25.
Music
- Main article: P25 Music
A yearlong campaign titled P25 Music was created as a collaboration between The Pokémon Company International and Universal Music Group and Brands for the 25th anniversary. Participating artists include Katy Perry and Post Malone.[2]
Trading Card Game
A collection of Jumbo cards featuring starters was released throughout the year. The cards are all reprints of their respective Pokémon's first released card with the 25th Anniversary logo added. A binder to hold them was the first item released on February 26 and included the Pikachu card. First Partner Packs were released in subsequent months, with three cards per pack, ordered by generation.[3]
From February 9, in the United States, McDonald's Collection 2021 was included in McDonald’s Happy Meals.[4]
Merchandise
A limited edition Bear Walker skateboard was made for the anniversary. It was available for pre-order from PokémonCenter.com starting January 19.[3]
Levi Strauss & Co. and The Pokémon Company International launched the 90s-inspired Levi's x Pokémon Collection on February 15, 2021 to celebrate the anniversary.[5]
In Japan, Uniqlo launched a selecton of Pokémon "stamp" designs for use on their UTme! app between February 19 - April 30, 2021.[6]
Related articles
External links
References
- ↑ Pokémon Teases Upcoming 25th Anniversary Celebrations - The Pokémon Company International (retrieved February 13, 2021)
- ↑ Pokémon Unveils Virtual Music Concert With Post Malone To Celebrate 25th Anniversary - The Pokémon Company International (retrieved February 13, 2021)
- ↑ 3.0 3.1 Pokémon Celebrates 25 Years With Massive Music Program And Activations Across The Franchise - The Pokémon Company International (retrieved February 13, 2021)
- ↑ Collect 25th Anniversary Pokémon TCG Cards in McDonald’s Happy Meals - pokemon.com (retrieved February 13, 2021)
- ↑ Levi's x Pokémon - The Pokémon Company International (retrieved February 13, 2021)
- ↑ Enjoy the 25th anniversary by wearing a Pokémon T-shirt designed with your favorite Pokémon!! - Uniqlo (retrieved February 19, 2021)