Hulu: Difference between revisions

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'''Hulu''' is a subscription {{wp|video on demand}} service, majority owned and operated by [[The Walt Disney Company]] through its subsidiary, Hulu, LLC. Started in the {{pmin|the United States|United States}} on October 29, 2007<ref name="Launch" />, as a joint venture between {{wp|News Corporation (1980–2013)|News Corporation}}, {{wp|NBCUniversal|NBC Universal}}<ref>[https://www.businesswire.com/news/home/20070322005690/en/NBC-Universal-News-Corp.-Announce-Deal-Internet ''NBC Universal and News Corp. Announce Deal with Internet Leaders'' - Business Wire] (retrieved May 8, 2020)</ref>, {{wp|Providence Equity Partners}}<ref>[https://web.archive.org/web/20080309220437/http://www.cable360.net/competition/web/25376.html ''NBC and Fox Jump Through Hulu Hoop'' - CABLE360.NET] (archived from the original March 9, 2008; retrieved May 8, 2020)</ref> and later The Walt Disney Company<ref>[https://www.sandiegouniontribune.com/sdut-us-disney-hulu-043009-2009apr30-story.html ''Disney joins NBC and News Corp. with Hulu stake'' - The San Diego Union-Tribune] (retrieved May 8, 2020)</ref>, the service was originally free and was entirely funded by ads. On August 8, 2016, the free service ended, and Hulu moved exclusively to a subscription model<ref>[https://www.hollywoodreporter.com/news/hulu-end-free-tv-service-917917 ''Hulu to End Free TV Service'' - The Hollywood Reporter] (retrieved May 8, 2020)</ref>, and a service allowing access to live TV was launched on May 3, 2017<ref>[https://variety.com/2017/digital/news/hulu-live-tv-service-launch-channels-1202407778/ ''Hulu Live TV Service Launches With 50 Channels for $40 Monthly'' - Variety] (retrieved May 8, 2020)</ref>. Since 2019, the service has been controlled by The Walt Disney Company, with the only other remaining owner, {{wp|Comcast}}, agreeing to sell their minority stake to Disney by 2023<ref>[https://www.cnbc.com/2019/05/14/comcast-has-agreed-to-sell-its-stake-in-hulu-in-5-years.html ''Disney to take full control over Hulu, Comcast has option to sell its stake in 5 years'' - CNBC] (retrieved May 8, 2020)</ref> and started its integration with its sister service, {{wp|Disney+}} that same year.<ref>[https://www.theverge.com/2023/12/6/23990787/disney-plus-hulu-one-app-experience-beta-launch ''
'''Hulu''' is a subscription {{wp|video on demand}} service, majority owned and operated by [[The Walt Disney Company]] through its subsidiary, Hulu, LLC. Started in the {{pmin|the United States|United States}} on October 29, 2007<ref name="Launch" />, as a joint venture between {{wp|News Corporation (1980–2013)|News Corporation}}, {{wp|NBCUniversal|NBC Universal}}<ref>[https://www.businesswire.com/news/home/20070322005690/en/NBC-Universal-News-Corp.-Announce-Deal-Internet ''NBC Universal and News Corp. Announce Deal with Internet Leaders'' - Business Wire] (retrieved May 8, 2020)</ref>, {{wp|Providence Equity Partners}}<ref>[https://web.archive.org/web/20080309220437/http://www.cable360.net/competition/web/25376.html ''NBC and Fox Jump Through Hulu Hoop'' - CABLE360.NET] (archived from the original March 9, 2008; retrieved May 8, 2020)</ref> and later The Walt Disney Company<ref>[https://www.sandiegouniontribune.com/sdut-us-disney-hulu-043009-2009apr30-story.html ''Disney joins NBC and News Corp. with Hulu stake'' - The San Diego Union-Tribune] (retrieved May 8, 2020)</ref>, the service was originally free and was entirely funded by ads. On August 8, 2016, the free service ended, and Hulu moved exclusively to a subscription model<ref>[https://www.hollywoodreporter.com/news/hulu-end-free-tv-service-917917 ''Hulu to End Free TV Service'' - The Hollywood Reporter] (retrieved May 8, 2020)</ref>, and a service allowing access to live TV was launched on May 3, 2017<ref>[https://variety.com/2017/digital/news/hulu-live-tv-service-launch-channels-1202407778/ ''Hulu Live TV Service Launches With 50 Channels for $40 Monthly'' - Variety] (retrieved May 8, 2020)</ref>. Since 2019, the service has been controlled by The Walt Disney Company, with the only other remaining owner, {{wp|Comcast}}, agreeing to sell their minority stake to Disney by 2023<ref>[https://www.cnbc.com/2019/05/14/comcast-has-agreed-to-sell-its-stake-in-hulu-in-5-years.html ''Disney to take full control over Hulu, Comcast has option to sell its stake in 5 years'' - CNBC] (retrieved May 8, 2020)</ref> and started its integration with its sister service, {{wp|Disney+}} that same year.<ref>[https://www.theverge.com/2023/12/6/23990787/disney-plus-hulu-one-app-experience-beta-launch ''
Disney Plus and Hulu’s one-app experience is launching in beta,' - The Verge]</ref> On March 27, 2024, the integration offically launched, complete with a redesigned logo for Disney+, a new color scheme referencing {{wp|Aurora (Sleeping Beauty)|Princess Aurora}}, the protagonist of {{wp|Walt Disney Animation Studios|Walt Disney's}} ''{{wp|Sleeping Beauty (1959 film)|Sleeping Beauty}}'' and a new theme composed and performed by {{wp|Ludwig Göransson}}.<ref>[https://www.vulture.com/article/disney-plus-hulu-combined-streaming-app.html ''Your Urgent Questions About the New Hulu on Disney+, Answered'' - Vulture]</ref> Hulu as a separate service will continue to exist which would continue to offer its Live TV services, while the one-app experience features Hulu's on-demand content with Disney+'s content. Its Latin American equivalent {{wp|Star+}}, would shutter in June of that same year, with its content moving to a {{wp|Star (Disney+)|Star}}-branded hub on Disney+.<ref>[https://deadline.com/2023/12/disney-plus-streaming-star-latin-america-content-shifts-2024-1235679092/ ''As Disney Streaming Streamlining Continues, Star+ To Shutter Next Year In Latin America As Content Shifts Onto Disney+'' - Variety]</ref>
Disney Plus and Hulu’s one-app experience is launching in beta,' - The Verge]</ref> On March 27, 2024, the integration offically launched, complete with a redesigned logo for Disney+, a new color scheme referencing {{wp|Aurora (Sleeping Beauty)|Princess Aurora}}, the protagonist of {{wp|Walt Disney Animation Studios|Walt Disney's}} ''{{wp|Sleeping Beauty (1959 film)|Sleeping Beauty}}'' and a new theme composed and performed by {{wp|Ludwig Göransson}}.<ref>[https://www.vulture.com/article/disney-plus-hulu-combined-streaming-app.html ''Your Urgent Questions About the New Hulu on Disney+, Answered'' - Vulture]</ref> Hulu as a separate service will continue to exist which would continue to offer its Live TV services, while the one-app experience features Hulu's on-demand content with Disney+'s content which features content from Disney, {{wp|Pixar Animation Studios|Pixar}}, {{wp|Marvel Studios|Marvel}}, ''{{wp|Star Wars}}'' and {{wp|National Geographic Partners|National Geographic}} as well as general entertainment content from Disney and third-parties under the {{wp|Star (Disney+)|Star}} brand. Its Latin American equivalent {{wp|Star+}}, would shutter in June of that same year, with its content moving to a Star-branded hub on Disney+.<ref>[https://deadline.com/2023/12/disney-plus-streaming-star-latin-america-content-shifts-2024-1235679092/ ''As Disney Streaming Streamlining Continues, Star+ To Shutter Next Year In Latin America As Content Shifts Onto Disney+'' - Variety]</ref>


On September 1, 2011, Hulu was launched in Japan, the first of what was meant to be a worldwide expansion<ref>[https://www.cnet.com/news/hulu-officially-launches-streaming-service-in-japan/ ''Hulu officially launches streaming service in Japan'' - CNET] (retrieved May 8, 2020)</ref>. However, the Japanese service did not perform well, and on February 27, 2014 it was sold to {{wp|Nippon TV}}<ref>[https://variety.com/2014/biz/global/hulu-japan-to-be-acquired-by-nippon-tv-1201122915/ ''Hulu Japan to Be Acquired by Nippon TV'' - Variety] (retrieved May 8, 2020)</ref>. Since then, the service in Japan has been run by HJ Holdings, Inc. (HJホールディングス株式会社 ''HJ hōrudingusu {{wp|kabushiki gaisha}}''), a Nippon TV subsidiary, and uses the Hulu name under licence.
On September 1, 2011, Hulu was launched in Japan, the first of what was meant to be a worldwide expansion<ref>[https://www.cnet.com/news/hulu-officially-launches-streaming-service-in-japan/ ''Hulu officially launches streaming service in Japan'' - CNET] (retrieved May 8, 2020)</ref>. However, the Japanese service did not perform well, and on February 27, 2014 it was sold to {{wp|Nippon TV}}<ref>[https://variety.com/2014/biz/global/hulu-japan-to-be-acquired-by-nippon-tv-1201122915/ ''Hulu Japan to Be Acquired by Nippon TV'' - Variety] (retrieved May 8, 2020)</ref>. Since then, the service in Japan has been run by HJ Holdings, Inc. (HJホールディングス株式会社 ''HJ hōrudingusu {{wp|kabushiki gaisha}}''), a Nippon TV subsidiary, and uses the Hulu name under licence.
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